-Bank of America has moved its brand advertising duties from BBDO to yet another WPP “team.” link
-AFG&, the IPG-owned agency formerly known as Avrett Free Ginsberg, was named AOR for Prestige Brands, Inc.’s various OTC products including Efferdent, Chloraseptic and Clear Eyes.
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-Facebook has set the estimated price range for its IPO at $28-$35 a share. link
-Just when Spirit Airlines couldn’t get any worse… link
-Vibrant Media unveiled a “user-initiated video ad solution” called Lightbox. link
-Y&R NY and director Clay Weiner address behind-the-scenes animal abuse in the entertainment industry for PETA (above).
-The ANA and 4A’s are urging marketers to take steps in addressing online piracy and counterfeiting. link