-Google has its eyes set on Siri as it launches a voice search app on iOS. link
-Fold7 designed a new site for British clothing label, Sunspel. link
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-Lil Buck helps ring in Gap’s denim fall collection (above).
-Publicis Group’s VivaKi unit has teamed up with comScore to launch an viewability metric. link
-Speaking of Publicis, the holding company’s boss Maurice Levy has reportedly rekindled his feud with Sir Martin Sorrell over the IPG rumors. link
-Ryan Lochte: Now an advocate for kids peeing in the pool. link