-DDB and Tribal DDB Amsterdam have teamed up for another campaign for airline KLM dubbed “Be My Guest.” link
-Fast-food companies are “eating up” social currency. Hooray for wordplay. link
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-Samsung is getting plenty of love this week, this time from BETC London, which has launched a new effort promoting its Smart TV brand (above).
–Entertainment executive Alex Lang has joined Hollywood-based Play Creative TV as EP/creative director.
-Insurance company Zurich launched a global ad review. link
-HP is making some massive cuts, but its stock price has jumped. link