The Week in Advertising: Mobile Ad Wars, Explained (and Made Fun of)


By Matt Van Hoven Comment

This week on the show, we take a stab at actually reporting something. I know, weird. Anyway, since the mobile phone world got all shook up at CES, we thought it prudent to explain the whole AT&T versus Verizon scenario &#151 the players, how it went down, and what the result was. We also took some time to get our revenge on the Luke Wilson work, which is about as heavy on truth as balloons on a scale. Forgive the failed attempts at humor, they’re Blake Gernsomething’s fault.

More:Episodes of the Week in Advertising