The Week in Advertising: Adult Diaper Packaging is the Worst Thing Ever

By Matt Van Hoven 


Today on The Week in Advertising, we explore the reasons why your bowels can’t hold themselves in place. No no, but really, why is Depend packaging so damn ridiculous? It looks like a cross-between tampons and diapers. And yeah, that’s essentially what it is, but does it have to look like that? Why can’t it look like fishing lure packaging or &#151 you know &#151 anything besides a hybrid tampon-diaper? This is a problem only you can solve.

Also I seem to have worn the same shirt two weeks in a row. I need more clothes.

More: Episodes of “The Week in Advertising”

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