T3 Makes Some Cuts

By Kiran Aditham 

Details are a bit vague on this one, but sources familiar with the matter confirm that T3 has cut some staff across its U.S. network that includes its Austin HQ as well as offices in New York and San Francisco. From what we’ve been told, the number of those affected is “less than 10.” Sources tell us that an undisclosed technology client that T3 has been working with for the past three years, which they say the agency has grown business “significantly” for, was recently acquired, resulting in a consolidation of some of its marketing efforts. We’ll try to find out who this client is, but sources say that while T3 is still doing work for the tech account in question, the agency had to make a “slight staff reduction” as a result of the consolidation. Update: Folks on the Spy line tell us that the tech client is MetroPCS, which was acquired by T-Mobile earlier this year.

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