Call it a restaurant, diner or whatever you will, but as we’ve said before, Steak ‘n Shake was a late-night blessing during those hazy days of college. Though it’s been 10 years or so since our last visit to one of their locations (plus, we can’t even find one close by anymore), we’re not sure if these new ads from KBS+P have us ready to wax nostalgic just yet. Still, it’s hard to complain, if you’re starvin like marvin, about $3.99 all-you-can-eat pancakes as promoted in the ad called “Tear” above.
Besides, there’s only so far you can go when promoting a restaurant chain’s deals and we think these executions are somewhat of an improvement over what Zimmerman put forth during their time with Steak ‘n Shake. KBS+P, if you recall, took over the account in March. See two more deal-promoting spots and credits after the jump.
Kirshenbaum Bond Senecal + Partners
CCOs: Izzy DeBellis & Ed Brojerdi
ECD: Chris Cereda
CW: Mike Abell
AD: Kevin Gentile
Agency Producer: Dennis McKinley
Director of Integrated Production: Dominic Ferro
Production Company:
Epoch Films
EP: Charlie Cocuzza
Director: Mike Long
DP: Eric Treml
Line Producer: Tracy Broaddus
Editorial:
Cut & Run
Editor: Jon Grover
Assistant Editor: Greg Flick
Producer: Beth Fitzpatrick
Music:
Yessian
Exec producer: Marlene Bartos
Composers: Chris Plansker (Broken Penguin), Dan Zank & Weston Fonger (Run), Hugh Wilson (Tear)
Post:
MassMarket
EP: Angela Bowen
Producer: Sean Sullivan
Creative Director: Andreas Berner
Flame Artists: Evan Schoonmaker & John Ciampa
Graphics & Design: Sean Martin
Color:
Nice Shoes
Senior Color Grading Producer: Pat Portela
Colorist: Lez Rudge
Audio Mix:
Sound Lounge
Mixer: Glen Landrum