Crain’s just released their 40 under 40 list. Thirty-seven year old Scott Hagedorn, Managing Director, East Coast of OMD, has made the list. Don’t you love this Jedi Mind trick thing he’s doing in the photo? Check it out his full profile here, but see the best details below.
“To make a quick buck, he started The Famous Flying Barracuda Co., selling self-made, fiberglass barracudas with fake owl wings for $400 each through fishing suppliers like Orvis.”
“Mr. Hagedorn co-founded digital agency Breatheinteractive. In 2002, WestWayne bought the shop, which had grown to $125 million in billings. Soon after, Mr. Hagedorn landed an even bigger gig, moving to Manhattan-based Rapp Collins as chief interactive officer.”
“This year, he was given a broader mandate to oversee all of OMD’s East Coast business, which represents the bulk of the agencyâ€™s $10.8 billion in billings in the United States.”
Scott is part of the sea change happening over at OMD, as the shop looks to restructure. At the 4A’s conference, Scott talking about the changes at OMD said:
â€œWeâ€™re in the front line trying to make an investment recommendation that crosses multiple channels grounded in ROI and uses a lot of different technology. You need somebody very sophisticated to be able to deliver that.”
Also included from the advertising neck of the woods was thirty-one year old Michael Steib, Google’s Director of TV Advertising.