SapientNitro Vice President Leaves for Deloitte Digital

By Erik Oster 

Alan Schulman, who has served as vice president, global digital marketing and brand content for SapientNitro since August of 2013, is leaving to become national director of content marketing and creative experience at digital consulting agency Deloitte Digital, where will be responsible for leading its recently opened content design and production studio in New York.

Schulman arrived at SapientNitro roughly three years ago in the role of regional chief creative officer for the agency’s New York office following nearly four years as CEO of digital innovations group U.DIG. Prior to that he served as executive creative director, executive director user experience at IMC2. Before that he spent two years at FutureBrand as global executive director, media and entertainment, followed by about a year as senior vice president, creative director digital at McCann Worldgroup. He has also served as a creative director at FCB Global and executive vice president, managing director at Pittard Sullivan.

“Deloitte’s strategic approach to digital transformation and marketing innovation takes a broader perspective in helping CMOs and other members of the C-Suite beyond the channel-focused strategies and tactics of disparate agencies,” said Schulman. “I couldn’t be more excited about getting further upstream and helping drive Deloitte Digital studios to deliver leading digital and physical creative experiences and content.”

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