Before I wrote this, my editor jokingly told me I’d been typecast as the Rooster Guy, but I won’t complain. Jason Statham has been typecast as the Rooster Guy of the film industry, and he’s probably worth $50 million. We’ve covered a few Rooster side projects recently, and now they’re back in the news, teaming with Microsoft for a co-ideation Windows 8 skateboarding app.
The project allows users to build a digital Vans skate park – would you expect anything else from Rooster? – while on Skype calls. The callers can then watch a Vans Pro skater board across the customized park on their phones and tablets. The app will include the inevitable links to merchandise and social media pages. Let’s hope the Microsoft money will let Rooster continue to make their quirky skateboard-related projects, so in turn, I can continue to be the Rooster Guy. And if you’re keeping score, let’s also hope Gavin McInness has finally seen an episode of Game of Thrones.