Sources familiar with the matter confirm that Publicis Seattle has cut some staff–no numbers revealed, but it affects all departments– as part of a “realignment” thanks to a “shifting [of] business needs and requests from client base.” It’s been a few months since AdAge reported that Publicis was put in an awkward position because of its proposed merger with AT&T and our sources say that Publicis Seattle is “just being prudent and staying leaner until the path is clear on T-Mobile.” The Seattle branch’s work, which we’ve covered a few times over, has culminated into the spots starring the lovely Carly Foulkes that have flooded the NBA playoffs.
In addition, we’ve been told that Seattle hasn’t lost any accounts, but has come to “the end on a couple of web development projects and a couple of longer-term projects are on hold.”