We assume this is part of the agency’s “upgrading” plan, but whatever the case, sources familiar with the matter confirm that Wendy Wahl has handed in her notice at Publicis Modem. The New York-based exec, who has served as EVP, marketing at the agency–where she’s spent the last six years–will stay on until early April. From what we’ve been told, clients are also aware of Wahl’s resignation. Prior to PM, Wahl spent nearly eight years at Digitas, eventually moving up to VP, associate marketing director.
And while we’re on the subject of Publicis Modem, we’ve been told that the Sanofi business remains intact at the agency and there’s no competitive review is underway–but we’re still trying to determine the status of LG.
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