Organic Makes Some Strategic Changes

By Kiran Aditham 

Sources familiar with the matter confirm that Organic has parted ways with both Anna Banks, VP/strategy and planning, VP/marketing intelligence, Tom Thomas. No word yet on if there are plans to replace, but from what sources tell us, Omnicom-owned Organic is in the process of “restructuring.” Prior to her five-year stint at Organic, Banks served as VP/digital strategy and innovation at Organic while Thomas has worked on the client side at the likes of Sprint and Oracle before his stint at the agency.

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