Ogilvy & Mather Helps IBM Create ‘Smarter Cities’

By Erik Oster 

Ogilvy & Mather, Paris has a new campaign championing IBM’s “Smarter Cities” intiative.

“Smarter Cities” pairs concerned citizens and city leaders, allowing people to express what matters to them in their city directly to people who can enact change. City leaders see what’s working in other cities, and lead initiatives for things like turning vacant lots into useful spaces. Check out the video above, or head to people4smartercities.com to learn more. Credits after the jump.

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Credits:

Advertising Agency: Ogilvy & Mather, Paris, France
Executive Creative Director: Susan Westre, Colin Nimick
Art Director: Daniel Lincoln
Art Director Junior: Elise Richardson
Copywriter: Lauren Elkins
Account lead: Mary McFarland, Muriel Benitah

Producer: Kristen Koeller
Design & Animation Studio: Mill+
Design Director: Phil Robson
Executive Producer: Luke Colson
Producer: Alex Finch
Editing Company: The Mill
Editor: David Toba
Post-Production / VFX Company: The Mill
Executive Producer: Luke Colson
VFX Producer: Alex Finch
2D Lead Artists: Georgina Ford
Motion Graphics: Shaun Leong Williams
Colourist: Seamus O’Kane

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