Ogilvy Channels Paris ECD to Head Up East Coast Ops

By Kiran Aditham 

chrisogilvySources familiar with the matter tell us that Chris Garbutt, who has been with Ogilvy & Mather for the past seven years, has joined up with the WPP-owned agency’s East Coast operations, has joined up to head up its East Coast U.S. operations. Prior to this time at O&M, Garbutt worked for several years at TBWA\Paris and South African-based TBWA\Hunt Lascaris. We’ll await for a statement soon from Ogilvy on the matter. From what we’ve been told, Garbutt will be moving to the agency by year’s end. Here’s a comment from those in the know:

“The multi- award-winning creative director of Ogilvy Paris would he desires elsewhere? If the rumor begins to swell in advertising world, it is because it is founded. According to our information , a transfer of the “chief creative officer” to Ogilvy New York is under consideration. It could be done ‘ by the end of the year ,’ said a spokesman for the agency , insisting on the “quite natural” character of this movement, in an international group where “offices in New York Paris and work closely in the management of brands”.

In fact , functions and especially the title of Chris Garbutt in the New York cousin had not yet been determined, as well as the conditions for eventual succession in the Paris office. If this departure became effective – he is still there to manage teams, Ogilvy would have to work hard to find the equivalent of South African hunter Lions (18 in 2013, including a Grand Prix Outdoor) , like a fish in the water with the digital , which led twice Ogilvy France on top of Eurobest . It is for this young successor of Bernard Bureau that the function of “chief creative officer” for all of Ogilvy France had been specially created in mid-2012 . He knows O & M long : it started at Ogilvy and Mather MTSR , South Africa in 1995 , before joining France and especially TBWA \ G1 on Nissan budget. Then return Ogilvy in 2008 as Creative Director of Ogilvy Paris. .

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