New Job Title: Digital Strategic Guru/Ninja

By Michael Musco 

It sounds like someone is really having a tough time accepting how we do things in the 21st century. We’re sorry if blogging doesn’t sound real to some parties, but shit happens and the public needs to know-we don’t see carrier pigeons coming back anytime soon. People don’t write handwritten letters or go to libraries to read books any longer. The world is now viewed via your laptop computer and the internet. If you’re not hip to that by now, we’re afraid it may be too late for you.

There’s always room for a digital, strategic guru/ninja. They get all the good gossip on what’s going on around us. Surely, you wouldn’t hire one to be your AD or CD but they definitely hold a place in our constantly modernizing industry.

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