-FCB Seoul created this spot for Mondelez’s Ritz brand utilizing the Autonomous Sensory Meridian Response (ASMR) to freak out your ears (video above).
-Someone who almost certainly works in advertising created a book titled “Why Trump Deserves Trust, Respect and Admiration.” SPOILER: every page is blank.
-AdAge editor Ken Wheaton will leave the publication at the end of the year to focus on writing fiction.
-Netflix also topped that publication’s “Marketer of the Year” list.
-The Human Rights Campaign gave Ogilvy & Mather a perfect score on its annual LGBT equality study. The entire IPG network also received perfect marks, so there.
-Major League Baseball (MLB) named Under Armour as its official uniform provider, starting in 2020.
-Bountiful Cow founder Henry Daglish shares his “Diary of an agency startup.”
-San Diego healthcare provider Sharp HealthCare named Denver-based full service marketing communications agency Cactus as its marketing agency of record.
-M&C Saatchi Sydney appointed Chris Yong to the newly created position of managing partner.
-Mother teamed up with Bailey’s and cronut-creator Dominque Ansel to create Baileys Bakeout Noodles.