Monday Odds and Ends

By Kiran Aditham 

-It’s all about the letter V in Peterson Milla Hooks’ new Vizio spot, which also includes a ‘choon from Empire of the Sun. link

-Yahoo is set to reveal a new “all-out” campaign during Advertising Week. link

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-Timberland has launched a PR, mobile and traditional marketing effort with the help of UK agency Leagas Delaney. link

-Commercial ad photographer Marcy Maloy will appear on season 15 (?!) of The Amazing Race. link

-Sears and Kmart’s spyware effort goes too far resulting in a FTC shutdown. link

-Unilever embraces crowdsourcing. link

-El Al Israel Airlines named 5W Public Relations as its PR AOR. link

-In-game ad network Double Fusion named Derek J. Rudd as SVP, advertising sales. link

-Amanda Kanaga, former senior VP of digital at Time Inc, joined Westport, CT-based WMI Holdings as senior VP, digital advertising. link

-Advertisers and blogs make better bedfellows these days. link

-Was Kanye West’s Beyonce outburst at last night’s VMAs a PR stunt? Knowing MTV’s predictability, probably. link

More: “Friday Odds and Ends

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