-L.A./SF/NY-based visual studio Ntropic has tapped former twofifteenmccann director of integrated production, Tom Wright, to serve as its managing director, North America.
-San Francisco-born/now New York-based Shmaltz Brewing Company, which produces craft beers including Coney Island Craft Lagers and He’Brew, has formed its first formal agency relationship–minus a review–with fellow Big Apple operation, Launchpad. Among other things, the latter will handle package design, a new site and other online initiatives for the brand.
-MEC has appointed Jude Ryan as senior partner, lead statistical methods in its North American Analytics & Insights practice.
-CannesAlso, which explores what creatives do outside of their day jobs (and has been a fave topic on this here site) returns for its third year. link
-According to Wired, Apple is now getting “spanked” by Samsung. link
–Vogue goes behind the scenes of Beyonce’s new H&M commercial, which as stated by others, is essentially just one long music video. link
-Online discount luxury fashion retailer The Outnet has appointed We Are Social as its global social media AOR.