-A look at the creators of the Bacardi graphic novel (video above). link
-AKQA collaborated with Nike to create a reactive LED basketball court in Shanghai. link
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-Why consumers don’t click on mobile ads. link
-Tumblr to start scanning photos for details about brand affiliation. link
-Havas Media and Weve study finds mobile has “completely changed the boundaries” of what is socially acceptable. link
-PepsiCo launches Naked coconut water, taking on Vita Coco and Coca Cola’s Zico brand. link
-Braun campaign from Barefoot Proximity, starring Russell Wilson, seeks to revive P&G brand. link
-Pop-up ad inventor apologizes. link