-Kanye West will join Translation on stage at Cannes tomorrow. link
-Tilda Swinton stars in a strange new Mercedes spot (video above). link
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-Uber partners with General Motors and Paramount pictures in new ad deal. link
-Engine USA acquires Intelligence Group, which merges with Noise. link
-Newcastle shares secrets of Facebook advertising. link
-Programmatic ad spending is up 15 percent, but engagement is down 17%, according to an Adform trend report. link
-A look at the Cannes contender that caught 1,000 predators. link
-15 people to watch out for at Cannes. link
-Chrysler CMO Olivier Francois on Fiat’s new GIF television campaign. link