McDermott Leaving Dentsu


By Kiran Aditham Comment

Sources close to the hip confirm that Brian McDermott, who was appointed as chief creative officer of Dentsu America last June, is leaving the agency. We haven’t been given a timetable for McDermott’s departure, but we’ve been told that the exec is moving out of the New York area. McDermott (pictured) was initially promoted to his CCO post a year ago after spending a year as managing director/ECD at McGarryBowen, which of course operates under the ever-growing Dentsu West umbrella.

Prior to his Dentsu relationship, McDermott worked as a creative director and GCD at Y&R and McCann Erickson, respectively. Spies allege that Dentsu is eyeing Paul Bernasconi, who sold his Oasis International Group to the Japan-based network over a decade ago, as McDermott’s successor. We’ve reached out to Dentsu to get some clarification on the matter. Stay tuned…