McCann Opts for Slideshow Approach with New Sites

By Kiran Aditham 

 

We received an email from McCann NY/London’s creative boss Linus Karlsson at the end of day yesterday (anyone else get it?) saying that today is “Day 1” at both of the agency’s aforementioned offices. No, it’s not some post-apocalyptic reference, but rather an introduction to the new McCann NY and London websites, which are now presented in “30-Day Slideshow” form instead of the usual agency web interface.

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Karlsson explains:

“It’s a simple, daily slideshow where we’ll share things you maybe didn’t know about McCann. Things we’ve done, things we’re doing, and things to come.  Every day will be interesting, different, and sometimes spectacular and wonderful.  The 30-day slideshow is a McCann New York-McCann London adventure.

Additionally, you’ll get a glimpse of the new McCann identity and tone (make sure you hover over the new logo with your cursor).

Enjoy.  And let me know what you think.

Linus”

We know you’ll be waiting with breathless anticipation each and every day for the next slide, which you can check out here and here.

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