McCann Adds Pair of Global ECDs


By Erik Oster Comment

(Left to right: James Dawson-Hollis, Rob Reilly, Bill Wright)

(Left to right: James Dawson-Hollis, Rob Reilly, Bill Wright)

Today McCann announced the addition of James Dawson-Hollis and Bill Wright as global executive creative directors, strengthening the leadership team under global creative chairman Rob Reilly.

Dawson-Hollis and Wright join McCann from Ogilvy West in Los Angeles, where the pair served as co-chief creative officers, working on accounts such as Qualcomm, HTC, Nesquik, and Arco gasoline.

Prior to Ogilvy, Wright helped turn Crispin and Porter from a small Miami agency into “one of the world’s most talked-about advertising agencies.” While there, he worked on accounts including Burger King, Miller, IKEA, Coke Zero, Virgin Atlantic Airways, Slim Jim, Molson Canadian, Reddi Whip, and MINI Cooper.

While with CP+B, Dawson-Hollis oversaw creative for Burger King in the U.S., the U.K. and Spain, and worked on Sprite, Coke Zero, and Slim Jim, while also co-running all of CP+B’s Kraft business with Wright. In 2011, Dawson-Hollis helped discover Ted Williams, “the homeless man with the golden voice” who became the voice of Kraft Mac & Cheese.

“The opportunity to join Rob at McCann was too good to pass up. He told us that our remit is to help him make creativity permeate every part of McCann and its clients, everywhere around the world. That’s an amazing brief, and we look forward to working with Rob to make that goal a reality,” said Wright and Dawson-Hollis.

“We have global brands that are asking for breakthrough work. Talent and being fearless is the only way to get there,” added Reilly. “Bill, James and I share some of the same battle scars. So it goes without saying, their problem-solving ability across all types of brands and disciplines is something I value greatly.”