Leo Burnett Quickly Returns with Bundaberg Rum ‘Apology’

Here’s the next episode of Leo Burnett Sydney’s Bundaberg Rum campaign. The main character is now apologizing and informing the public that the crocodile in the previous spot was not harmed during the commercial, though the following day it died of natural causes. So what do you do with a giant alligator that died of natural causes? Why eat it of course! It’s a funny spot and a good sequel but only makes sense if you saw the first one. What’s in store next? We’ll just have to wait and see when the third spot arrives later this afternoon.