LBi: An Update

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By Kiran Aditham Comments

Luke Taylor, global CEO of LBi, which recently bought up New York-based social media agency Mr. Youth, will be getting more comfy with his Stateside base according to a memo sent by sources familiar with the matter. It states that, among other things, Taylor “will be spending more time in the LBi NY office¬†as part of a global strategy to focus on the US market. His presence will support the recent acquisition of MrYouth and expanding the corporate strategy of customer segment based publishing with proprietary IP, insight and distribution channels.” We will let you draw your own conclusions as to what this means from this point.