JWT Alum Cooper Heads to Tool

By Kiran Aditham 

It looks like James Cooper has basically kept his word that he was leaving the agency world as he’s now landed a gig as an interactive director at production company, Tool (which has lured other agency folks in recent years including CP+B alum Matt Bonin and EVB co-founder, Jason Zada). Cooper, if you recall, most recently served as chief creative innovation officer at JWT but resigned from his post in May after spending just over a year-and-a-half at the agency.

The digital/creative director, who also co-founded “ping-pong clothing” brand Thompson Punke, has worked both in New York and in the U.K, serving as a CD at the likes of Saatchi & Saatchi NY, Dare, Ogilvy London and Agency Republic during his career. Regarding Cooper’s move to Tool, the prodco’s EP, digital Dustin Callif says, “Tool’s in-house digital capabilities and roster of talent have grown tremendously over the past few years. James is exactly the sort of leader who can help us marshal those resources into our next game-changer.”

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