Jason Nichols’ L.A. Agency Tour Continues

By Kiran Aditham Comment

Less than a year after joining CP+B’s LA office from Saatchi & Saatchi, Jason Nichols is taking his “massive digital chops and super-positive energy” elsewhere once again as he’s joined up with GOOD/Corps as creative director. By our count, this marks Nichols’ fourth L.A. agency stint in less than three years, counting that seven-month gig as interactive CD on Pepsi (Pepsi Refresh Project, anyone?) at TBWA\Chiat\Day LA.

Despite the constant moves, Nichols seems to have a good rep–even amongst our commenters–and now at GOOD/Corps, he’ll team up W+K alum Driscoll Reid (who himself only joined last September) and work across a client roster that includes Starbucks, GE, Google, Gates Foundation and MasterCard. The “social innovation firm,” coincidentally enough, played a key role in the Pepsi Refresh effort.

In additi0n to Nichols, who worked as a copywriter on Nokia and Nike Basketball at R/GA early on in his career, GOOD/Corps welcomed Maria Redin as director of strategy and innovation.