-In case you missed, here are last night’s One Show winners. link
-Jerry Stiller, aka Frank Costanza, continues his commercial career in a new spot for Mitsubishi Electric Cooling & Heating brought to you by Ames Scullin O’Haire (above).
-Seattle-based digital media firm Smashing Ideas hired Brian Marr as director of strategy.
-Rosetta celebrates Mothers Day by addressing the world water crisis for Water.org. link
-Car mag Hot Rod re-launched its entire brand across multiple media channels. link
-Bonin Bough, the PepsiCo alum and current Kraft Foods VP for global media and consumer engagement at Kraft Foods, reacts to being mocked by Stephen Colbert. link
-Landor Associates was tapped to develop a communication plan and design a sustainable waste receptacle for the Central Park Conservancy.
-Viral ad platform VirURL launched its public beta this week. link
-Facebook co-founder Eduardo Saverin has renounced his U.S. citizenship because, according to reports, he wants to avoid paying “hefty taxes” on his stake following the social network’s IPO. link