Friday Morning Stir

By Erik Oster 


-Agency 77 Ventures launched a spot for NASCAR directed by 14-year-old Amelia Conway (video above).

-Leo Burnett Chicago named Emma Montgomery as chief strategy officer.

-Advertising doesn’t just attract trolls

Advertisement

-A false advertising lawsuit against Krispy Kreme filed in the Central District of California by man who claimed he purchased a raspberry donut because raspberries  “are a rich source of Vitamin C, Vitamin K, potassium and dietary fiber” has been voluntarily dismissed.

-Unilever chief marketing officer Keith Weed lectured about why modern female consumers are “women first, mums second” at London’s Mumstock conference.

-What revenue losses? Under Armour plows ahead with its marketing spend.

-The gold standard for ad measurement is…Twitter?

-U.K. coffee chain Costa appointed BBH as its global ad agency, following a review which included Grey London, Anomaly London and CHI & Partners.

Advertisement