-M&C Saatchi launched “Ballantine’s Presents Benjamin Von Wong’s Underwater River” for Ballantine’s (video above).
-Jamba Juice named Zimmerman Advertising its agency of record.
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-The Drum explains “Why brands are increasingly revealing their dark side.”
-Adweek asks “Do You Know Your Beer Brand Taglines?”
-Grey London launched Sixt rent a car’s first campaign in the U.K.
-Consumers were surprised to find “Help me trapped in Sobe factory” printed on the inside of SoBe Lifewater bottles.
-Under Armour organized a social congratulations campaign to honor Misty Copeland becoming American Ballet Theatre principal dancer.
-Adweek shares “8 Stats That Show the Branding Impact of Nathan’s Famous Hot Dog Eating Contest.”