-Leo Burnett Always spot hits #1 on Campaign Live’s viral chart again; this stunt “keep your eyes on the road” PSA for Volkswagen by Ogilvy Beijing was #3 (and it has 26 million views since June).
–Muhtayzik Hoffer and Heat took top honors at the AdAge Small Agency Awards.
-Brands will spend millions to reach the nerds at Comic-Con.
-BBR Saatchi & Saatchi plays on the classic Hermann Grid illusion in this Ford print ad, which allows viewers to “virtually” park a car.
-Send your best side selfies to DDB Budapest’s “Kiss Against Homophobia” for Amnesty International.
-Charge your phone with…a potato? Microsoft and Carphone Warehouse made it happen in this outdoor campaign.
-UK’s Premier Foods picked McCann London to reinvent bowler-hat wearing Homepride Beef mascot Fred without a pitch.
-French vacation brand Club Med picked London-based Initials Marketing to lead its “global below-the-line account” after a five-way pitch.
-Pity the poor CMO: most feel underpaid.