Friday Morning Stir

By Kiran Aditham 

We_Are_Social_SXSW_analysis

-Global social media agency We Are Social has created a “word cloud” to reflect trends being discussed at SXSW this year (above). If you’re attending SWSXi, peep this for reference in case you need.

-TBWA\Digital Arts Network has expanded from 18 to 23 offices and from 700 to almost 900 digital specialists with the addition of branches in Brazil, Israel, Russia, Spain and Switzerland.

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-Fellow Omnicom agency DDB Worldwide is celebrating International Women’s Day with the launch of a new site called “Empower.” Additionally, DDB Worldwide’s website will feature a homepage takeover of photos from “Empower while CCO Amir Kassaei’s “Lemon 2020” blog will be guest authored by Lisa Bennett, EVP/creative of DDB North America. Said Bennett posts are scheduled to break today.   link

-OgilvyOne has lost its loyalty portion of the British Airways business. link

-According to a new report from Nielsen, TV and online advertising are expected to merge by 2020. link

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