Friday Morning Stir


By Kiran Aditham Comment

-Maxus helped negotiate a seven-figure sponsorship agreement between the National Geographic Channel and Jeep Grand Cherokee alongside the former’s programming in the UK.

-D&G/Mendelsohn Zien alum Claudia Caplan has joined MDC Partners as SVP/business development while Zihla Salinas has been brought on as SVP/business strategy & development.

-Meanwhile, DigitasLBi has revamped its media leadership, promoting Adam Shlachter to media activation head. link

-And now, a Super Bowl-themed infographic from Deloitte Digital. link

-Onken has launched a new campaign called “Just Good News” courtesy of UK agency Karmarama along with social media shop, Grape Digital (above).