Digitas Makes Some Cuts

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By Kiran Aditham Comment

Yes, this has become a somewhat familiar headline over the years, but sources familiar have confirmed that Digitas has cut staff in the New York, Atlanta and Stamford offices this week. From what we’ve been told, the number is “a little under 50,” but the layoffs were made across departments. One reason, according to our sources, is that there was a “slight erosion in fees” coming into 2012. Sounds like a familiar refrain judging from what we’ve heard from a few agencies this year.