Here we thought last week’s BBDO Throwback Thursday campaign for Twix would fill our 90s nostalgia quotient for the month.
But a coming campaign created by DDB Chicago to promote State Farm promises to pack in more former Saturday Night Live stars than an Adam Sandler movie.
Here’s the first spot:
Nice to see Rob Schneider get work when he’s not busy blaming Big Pharma for Robin Williams’ suicide.
Unfortunately, the promised Hans and Franz spot is not yet available; only the spot above hit trade pubs today as a teaser for the four-part campaign set to air during the MTV Video Music Awards on Sunday.
#DoubleCheck: does this look familiar to anyone? Tune in on #VMA night for more. pic.twitter.com/ilcc0jzQzZ
— State Farm (@StateFarm) August 22, 2014
Will the kids remember these skits, or will they be inspired to scroll through old seasons of SNL on Netflix?
(We were hoping for a Stuart Smalley appearance, but Al Franken apparently has more important things to do.)
CREDITS
Client: State Farm
Agency: DDB Chicago
Chief Creative Officer: John Maxham
Group Creative Directors: Barry Burdiak, John Hayes
Chief Digital Officer: Joe Cianciotto
Group Strategy Director: Gustavo de Mello
Group Business Director: Penn French
Director of Production: Diane Jackson
Executive Producer: Scott Kemper
Producer: Luke LiManni
Director: Hank Perlman, Hungry Man
Editing: Cutters (Grant Gustafson, Matt Walsh, Aaron Kiser, Patrick Casey)
Finishing: Filmworkers (Rob Churchill, Daniel Pernikoff, Derek de Board)
—Richmeister
Creative Directors, Art Directors: Kurt Riemersma, Mike Porritt, Andrew Bloom
Creative Directors, Copywriters: Matt Ben Zeev, Frank Oles, Nathan Monteith
Art Director: Chris Bruney
Copywriter: Nick Novich
—Hans & Franz
Creative Directors, Art Directors: Brian Boord, Andrew Bloom
Creative Directors, Copywriter: Chad Broude, Nathan Monteith
Art Director: Chris Bruney