It looks like Bill Waldner is finally taking the big creative chair at IPG-owned, West Hollywood, CA-based agency Dailey as he’s been recently been promoted from executive creative director to chief creative officer. Waldner has spent 16 years at Dailey, which works with several Nestle brands including Butterfinger, Baby Ruth and Crunch as well as Ford, Honda and IHOP. The new CCO has moved up the charts, taking the role of EVP/CD back in 2010 when IPG decided to align Dailey with Draftfcb and eventually moved up to his most recent role as ECD.
Along with Waldner’s appointment at Dailey, which last we remember was headbanging for the holidays, we’re hearing from spies that the agency has picked up the account for Nescafe’s single-serve coffee brand, Dolce Gusto as well as the biz for Houston-based NextEra Energy Resources. We’re checking with all parties involved. As for Waldner, prior to his lengthy stint at Dailey, the creative exec has worked at JWT, Chiat/Day and what was then FCB back in the day.