CP+B Welcomes New CEO in Scandinavia


By Kiran Aditham Comment


After 14 months spent overseeing strategy and client services in Crispin Porter + Bogusky’s Gothenburg, Stockholm and Copenhagen branches, Anders Davidsson has moved up the charts, landing his new gig as CEO of the Scandinavian region. Davidsson succeeds Gustav Marten, who now assumes the post of executive chairman/chief innovation officer of said region (the lads are pictured above). As for Davidsson, prior to his stint at CP+B, the agency’s new Scandinavian chief exec served as director/board member of  brand agency Greenspace in London, working with clients like Carlsberg and Toyota. Prior to the Greenspace gig, Davidsson oversaw the Volvo Cars account at SCP/GREY in Gothenburg.