No, this is not a spot related to the tournament as you can see, but it did debut during the NCAA’s “big dance” that is March Madness last night. Just over a month after lobbying for a national post-Super Bowl holiday, CP+B and Coke Zero give us this ditty called “Last Request.” Thought it’s made the online rounds for a few weeks, the spot finally landed on the telly during the multiple college hoops broadcasts and shows us how someone can drink Coke Zero, achieve some mental acuity, then prolong and ultimately avoid a death sentence. We would’ve just preferred a shot of Jameson and seen where it goes from there.
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