Cox Splits from P&O’D to Head Up Strategy at DDB Cali

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By Kiran Aditham Comment

justincox1We’ll keep this short for now as details are forthcoming, but sources familiar with the matter confirm that DDB California president Mike Harris has recruited a new head of strategy in Justin Cox. The new hire arrives from Pereira & O’Dell, where he spent approximately three years and last served as strategy director on accounts including Intel (“The Beauty Inside,” for example), Skype and Corona. During his career, Cox, who remains in the Bay Area, has also worked on the planning side at the likes of Razorfish on Levi’s, Sony and Microsoft and Publicis & Hal Riney on accounts ranging from Walmart to Beam. We’ll fill in the blanks including start date, etc. once we hear more.