While we await a statement, which should come through later this afternoon/evening, we’ve received confirmation from sources familiar with the matter that TBWA\Chiat\Day LA has cut approximately 24 staffers. We’ve been hearing conflicting reports over the last hour on the Spy line that either the layoffs are happening both today and tomorrow, or just today.
If you recall, late last month we reported that not only was the Infiniti review leaving the agency in the lurch, but that another major client, Pepsi, was “reorganizing” the the way it coordinates US and global marketing. Not sure of how this plays into today’s layoffs at Chiat LA exactly, but hopefully we’ll get some clarification once the meetings have taken place and we receive a statement, which we’ll of course post once sent.