Ahh, Moxie, welcome back to the Spy fold..after, oh, just a month, give or take. We’ve received confirmation straight from the source that Paulette Chafe, who’s spent almost three years as SVP, strategy, insight & innovation at the Atlanta-based Zenith Media division, Moxie Interactive, will be leaving the agency come end of next week. From what we’ve been told, Chafe will be “consulting for friends” in New York, where she split her time working for Moxie. No word yet on whether there’s a replacement in the works.
Prior to Moxie, Chafe served as SVP, account planning & research then SVP, brand planning at Grey, where she spent nearly six years. During her time with said agency, Chafe worked with brands including BellSouth/AT&T, Nokia and Aetna.