Why make futile attempts to hail a cab during Advertising Week when you can get shuttled via van and sip on some hip-hop-approved cognac in the process?
That’s the goal of SoHo-based agency Barker/DZP–who will be roving the streets of Manhattan today and tomorrow afternoon/evening, providing lifts for attendees between AW venues while making occasional evening trips up to Grand Central Terminal with a shuttle that’s emblazoned with their logo. If you catch a ride, you can sample Conjure Cognac, a new booze brand from rapper/actor Chris “Ludacris” Bridges and distiller Birkedal Hartmann. At the very least, it will make those sleep-inducing panel sessions all the more lively.
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