Rarely if ever does news from the ad industry melt our frosty hearts, but that was before we knew about the creative directing married couple, Wendy and Cliff Leicht. The couple, whose work can be seen here, is heading from the Boulder offices of CP+B to Boston-based Mullen, where they will both take on the role of VP, creative director. This is just too adorable.
During their three years as ACDs at CP+B, the couple most famously worked on the Gap’s holiday campaigns for the last two years as well as Kraft Mac and Cheese’s “You Know You Love It” campaign, which included a giant noodle outside of Wrigley Field. Recently, the Leichts collaborated of the Kraft’s “Mac and Jinx” Twitter campaign.
In a statement, husband Cliff spoke of the move eastward, saying, “We’re very excited to be at Mullen. The agency is on quite a run, picking up clients hungry for innovative work. And Wendy and I are eager to jump in and help keep things going.” Prior to working at Crispin, the couple worked at BBDO, McKinney and recently closed Beantown digital shop, Modernista!