Global engagement marketing agency GMR recently announced that they’ve hired Andy Hayman as vice president of content, programming and production. GMR noted Hayman’s “rich background in creating award-winning branded content.”
Hayman arrives at GMR following nearly six years at Mindshare Entertainment, where he was responsible for developing and producing programs for clients such as CVS Pharmacy, Unilever, BP, and American Family Insurance. He has also served as senior vice president at Digitas and senior vice president of the North American leadership team at Saatchi & Saatchi X.
“Andy has an incredible talent for translating brand messaging into uniquely compelling visual stories,” said Gary Reynolds, GMR chairman and CEO.
Hayman began his role at GMR’s New Berlin, Wisconsin headquarters earlier this month, and will be responsible for overseeing all of the agency’s content development and production going forward.