We almost spit out our coffee this morning when watching this hilarious spot that was sent to us yesterday from W+K Sao Paulo, which is promoting Comedy Central’s Latin American invasion. Directed by Hungry Man’s Bryan Buckley, this two-minute clip offers some self-deprecating humor while introducing us to the World Cup Siesta, which we’re sure ESPN would totally broadcast were it actually real (on the Ocho perhaps?).
In a statement, Buckley says, “I couldn’t bring myself to watch a single Olympic Event. And hell, I was in London when they were happening. That’s how much shooting World Cup Siesta messed with my mind. I kept saying to myself what can possibly be more exciting than that?” Truth be told, we’ll never take our nap time so casually again. Credits after the jump.
Executive Creative Directors: Icaro Doria, Guillermo Vega
Copywriter: Hernan Rebalderia
Art Director: Santiago Dulce
Agency Producer: Endy Hedman
Creative VP Comedy Central: Sean Saylor
Creative Director Comedy Central: Hernan Damilano
Account Supervisor: Paula Obata
Planner: Tiago Pereira
Production Company: Hungry Man
Director: Bryan Buckley
D.O.P.: Scott Henriksen
Editor: Carlos Arias
Editing Company: Rock Paper Scissors
Executive Producer: Dan Duffy
Producer: Mino Jarjoura
Post-Production: The Mill
Music: Beacon Street Studios
Sound Design/Arrangement: Charlie Keating
Locutor (Voice Over): Heard City