We're Magnetic Hires Director to Build Out Consumer Research and Insights Practice

Experiential shop also promotes its managing director to president

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Today, experiential agency We’re Magnetic announced the promotion of managing director Jessica Reznick to president and the hiring of Rachel Saunders as global director of consumer research and insights. Both will be based in We’re Magnetic’s New York headquarters.

The agency described Reznick as “a champion of diversity,” being a founding member of Time’s Up Advertising, which just recently held its first meetings across 14 cities to get a better sense of the barriers women currently face in the advertising industry.

Reznick

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