Don't miss ADWEEK House at Cannes, June 16-19. Join us as we celebrate our 45th anniversary and explore the industry's now and next. RSVP.
Multinational cosmetics conglomerate Revlon is reviewing its global media planning and buying business, according to several parties familiar with the matter.
The move comes approximately 10 months after the company consolidated both media and creative duties across its brand portfolio with WPP in the absence of a formal review. MediaCom, which initially won the North American account away from Carat in 2010 (also without a review), currently handles media around the world while Grey is creative agency of record for a company whose brands include Elizabeth Arden, Elizabeth Taylor, Cutex, Almay, Mitchum and more.
MediaCom
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in