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Rain, the New York-based digital agency/consultancy perhaps best known for building voice apps for Amazon’s Echo, has promoted Nithya Thadani to CEO.
“Our industry is facing a level of disruption that marks an era,” said Rain founding partner Brian Edelman. “We have set ourselves up to embrace the changing nature of our ecosystem through Nithya’s leadership.”
Thadani joined Rain last year as president following a period as a freelance consultant, after her departure from innovation consulting firm Fahrenheit 212, where she served as innovation director, in September of 2015.
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