Ogilvy Promotes 2 New Co-Chief Creative Officers in the U.S.

Joe Sciarrotta and Alfonso Marian to lead network

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Ogilvy & Mather today announced the promotion of two veteran creatives to co-lead its U.S. network.

Joe Sciarrotta and Alfonso Marian will share the U.S. chief creative officer title and form a new stateside management team alongside U.S. CEO Lou Aversano and chief strategy officer Steve Zaroff, who begins his new role next month after leaving McCann.

“Joe and Alfonso are true champions of pervasive creativity,” said global chief creative officer and co-chairman Tham Khai Meng. “They have the passion, dedication and talent to inspire game-changing work that will take Ogilvy’s global creative agenda to the next level in the U.S.”

Under the leadership of Sciarrota and Marian, Ogilvy USA won 35 Lions at this year’s Cannes festival, a record for the network.

“We’ve

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